So The Weeknd just revealed the cover art for Kiss Land that’s equally as terrible as the album title. Disregarding the garish aesthetics, it’s interesting to see Abel Tesfaye plant his face right there on the record sleeve, considering the long cultivation of mystery and anonymity. Parlaying the success of his mixtape trilogy, Tesfaye’s reluctant superstardom trajectory is set to be realised on his first fully-fledged commercial release. Single Belong To The World transposes his captivating vocals onto the energised Portishead-inspired rapid fire breaks, resulting in something worthy of the upcoming album’s lofty expectations. As is the recurring theme in The Weeknd canon, it straddles that uneasy line of the creepily possessive and resigned adoration.
The Weeknd : Belong To The World
