This Melbourne contest will pay you $500 for having ginger hair and a guitar
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04.02.2026

This Melbourne contest will pay you $500 for having ginger hair and a guitar

Words by staff writer

If anyone's ever said you look like Ed Sheeran, you're basically halfway to $500 already.

The Ed Sheeran Lookalike Contest lands in Melbourne on 28 February, hunting for the city’s best doppelganger of the Shape of You singer.

The free event at The District Docklands is part of a global lookalike competition trend that’s taken off over the past year, with contests for everyone from Timothée Chalamet to Harry Styles popping up in cities worldwide.

Ed Sheeran Lookalike Contest

  • The District Docklands, under the Melbourne Star, Docklands
  • Saturday 28 February, 4pm – 5pm
  • Free entry
  • $500 gift card prize for the winner

Stay up to date with what’s happening in and around Melbourne here.

Melbourne’s version coincides with Sheeran’s final Marvel Stadium show on the same night, meaning the city will be crawling with actual Ed Sheeran fans alongside people who just happen to look like him. The competition’s open to anyone willing to give it a crack, with organisers emphasising that vibes count more than perfection. You don’t need to nail his entire discography or memorise Think Out Loud lyrics, just show up looking reasonably Ed-adjacent and hope the judges agree.

The winner walks away with a $500 gift card, which feels like decent compensation. Beyond the cash prize, there’ll be a DJ spinning tracks throughout the afternoon and a live musician performing, so even spectators get something out of the deal. The whole thing runs for just an hour from 4pm to 5pm, making it a quick pit stop for anyone in Docklands that Friday evening.

Given how many people accidentally look like Sheeran, the competition’s probably going to be fierce.

For more information, head here.