I think the worst thing I’ve seen in music this year of 2k14 was during SOPHIE’s recent Boiler Room set when heapsa bros started chanting out the words to Lemonade. It’s a weird thing, people either hate PC Music in the wild, or shit on it in an attempt to assert “OH FUCK I KNOW THIS SHIT CHECK ME OUT”. But weird is good. The latest concept to spring from the overarching PC Music concept is QT, a hybrid of fictional energy elixir and and a fictional budding pop star. Hey QT has an earworm of a hook, a sugar dipped gummy worm, “Hey QT / Yeaaaaah? / There’s something I want to say / I feel your hands on my body / Every time you think of me.” Purest pop sentiment. A deconstruction, full circle in the underground while organic Pharrell-pop reigns the charts.
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