The Port Phillip Council recently launched a program of free shopfront spaces to artists to revitalise St Kilda's Fitzroy Street, and the City of Melbourne is launching 'a precinct revitalisation program' designed to reinvigorate the key areas of the city by tapping into Melbourne's creatives.
They’re planning to transform empty shopfronts into creative spaces, bespoke displays and pop-up shops under a new $2.6 million activation program from the City of Melbourne and Victorian Government.
The program will give low or no cost space to artists, budding entrepreneurs and artisan makers to test their business ideas and help attract Melburnians back into the city.
What you need to know
- Melbourne councils are offering free or low cost shop spaces to artists
- The aim is to revitalise city streets that currently have few tenants due to COVID
- There are currently 75 vacant premises on offer across Lygon Street, Docklands and the CBD
Stay up to date with what’s happening in Melbourne here.
City of Melbourne offering low or no cost tenancies for at least 75 currently vacant premises across Lygon Street in Carlton, Docklands and the eastern end of the CBD.
They’ve appointed activation agencies, which are on the lookout for suitable tenants to activate and operate out of vacant premises on a short-term, flexible or longer term arrangement of up to 12 months.
The council are promoting the potential benefits for Melbourne creative professionals to apply, namely the availability of low-cost, flexible and cost-effective solution to expand your physical presence. The opportunity to prototype or test your business model in a real world environment, supportive agencies focused on activating the surrounding area to drive footfall and attract new and existing customers, and the ability to tap into the collective marketing and communication efforts of City of Melbourne networks and stakeholders.
City of Melbourne is particularly on the lookout to fill at least 75 vacant shopfronts in areas with the highest vacancy rates across the city, including those Lygon Street in Carlton, Docklands and the eastern end of the CBD areas named before.
If you’re interested, read the full release on the City of Melbourne site here, where you’ll find contact details.