HoMie’s REBORN brand meets music merch giant 24Hundred in this exciting new collaboration.
Social enterprise HoMie has teamed up with Australia’s leading online music merch retailer, 24Hundred, for a new line of upcycled designs.
Launched as part of HoMie’s REBORN brand, the collaboration features limited release, one-off pieces utilising excess band merch, with 100 per cent of profits supporting HoMie’s social impact programs.
Hand-cut and sewn in Melbourne, the REBORN x 24Hundred line features merch for bands including Slayer, Nirvana, Anthrax and more, each repurposed into unique pieces. The range includes unisex t-shirts, jumpers and shorts.
Excess merch stock is a common problem in the music industry, especially following big tours, with few accessible solutions.
Sustainable and cutting-edge, REBORN aims to fight the war on waste by repurposing clothing that would otherwise end up in landfill. The rise of fast fashion sees 6,000kg of clothing and fashion waste sent to landfill every ten minutes in Australia alone.
As well as doing the right thing for the planet, HoMie’s mission is also to leave a positive impact on the community.
HoMie’s social impact programs work to assist young Australians experiencing homelessness by providing opportunities, pathways to change and ongoing support, as well as breaking down the stigma associated with homelessness.
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1st release NOW LIVE! @reborn.homie x @24hundrednet collab A limited release of one-off, upcycled designs utilising excess band merch, hand cut and sewn in Melbourne. 24hundred is Australia's biggest online range of band merch and a major supplier of tour and festival garments. The music industry has a waste problem – once merch becomes outdated or tours are finished the garments are usually discarded. 24hundred and REBORN have collaborated to give this clothing a second life, with no two pieces the same. 100% of profits support HoMie social impact programs. Thank you! 💚♻️
Shop the REBORN x 24Hundred collection here.
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