Lord Mayor Sally Capp said the council are backing 60 Melbourne events from November this year to attract people back into the city.
The council are planning to contribute around $2.5 million in funding for roughly 60 Melbourne events over the next 12 months, as well as an additional $300,000 in in-kind support.
They expect the stream of city attractions to bring up to five million people back into the CBD next year. Many of the events are already annual staples, however some are brand new additions to the city’s social calendar.
This comes after news that 1,500 Melbourne artists will receive grants to revitalise the city over the coming months.
What you need to know
- City of Melbourne are bankrolling 60 events for 2022
- The total cost will be around the $3 million mark
- The council hopes to bring five million visitors back into the CBD next year
Stay up to date with what’s happening in Melbourne here.
Events the council are currently hyping include The Not-so-silent Cinema, The Melbourne International Flower and Garden Show, The NGV Kids’ Summer Festival, and basketball activities for all age groups in Fed Square, run by the NBL.
Some of the events take place this year. Melbourne Fashion Week is scheduled from 15 to 21 November. It’s anticipated these dates will allow fashion lovers to enjoy the event in-person.
Melbourne Music Week is also back in December, showcasing some of the best local artists and live music venues. Planning is also underway for an expanded Christmas Festival in the lead up to New Year’s Eve celebrations.
Melburnians can also potentially look forward to The Lume, the Melbourne Italian Festa and the Royal Croquet Club. Conversations are also continuing on a temporary zipline to be installed along the Yarra.
“Once we reach the 80 per cent vaccination target, there will be no stopping Melbourne from returning to its rightful title as the events capital of Australia,” Capp says.
“We know Melburnians love their events, they love to participate, so we know they will welcome these events and more with open arms.”
“We know Melbourne businesses have been doing it tough, which is why we’re committed to doing whatever we can to entice people back to the city safely, as soon as it’s safe to do so.”
This month, expressions of interest will be sought from innovators, creators and leaders for the next Melbourne Knowledge Week in 2022.
For more info, head to City of Melbourne’s website here.