Global games development company Keywords Studios PLC is establishing its first Centre of Excellence in Fitzroy.
In July 2021, the Irish company established its Australian presence in Fitzroy and Keywords Studios will set up its Centre of Excellence in the same suburb, creating 100 jobs and new opportunities for its existing workforce of more than 120 people.
Keywords Studios partners with video games companies to deliver end-to-end game development services across iconic titles such as Fortnite, Mortal Kombat, League of Legends and Halo.
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The Centre of Excellence will turbo-charge Victoria’s burgeoning games development industry using artificial intelligence (AI) and machine learning technology attained through its acquisition of Mighty Games, a Melbourne-based developer. The technology expedites the testing of user choices and actions in games, websites and software.
It comes around Melbourne International Games Week, the largest professional and consumer games congregation in the Asia Pacific.
According to Australia’s peak body for games, the Interactive Games & Entertainment Association, Victoria is the nation’s digital games leader and is home to more than 170 studios, representing greater than 55 per cent of Australia’s digital games workforce.
The company enjoys successful collaborations with Activision, Tencent, Riot Games, Ubisoft, Iron Source, Microsoft, Sony, Epic Games, Bethesda, Warner Bros, Electronic Arts and Nintendo.
“Melbourne is a centre of tech excellence, a fact that is both underlined and enhanced by the investments being made by global leaders like Keywords Studios,” economic development minister Tim Pallas said.
“We’ll continue to back growth in key sectors that create great jobs and expand our innovation landscape.”
Find out more about Keywords Studios here.